Real Time Projection Mapping - Showcasing PlayStation’s IME

I have seen and shared a lot of different cases with projection mapping, however as you are about to see, they all now seem insignificant and totally outdated.

The following impressive films by the Found Collective show real time projection mapping created to showcase PlayStation’s “Immersive Movie Experience”

It’s cool and amazing and a campaign worth sharing:

Sony PS3 Video Store - Realtime Projection Mapping - Part3 from The Found Collective on Vimeo.

Contrex: Motivation for Exercise with 3D Projection Mapping

Every year, month and day magazines and websites are announcing a new diet. However, To lose weight effectively and permanently, there is no miracle, we must adopt a balanced diet, drink water and do regular exercise.

In September, Nestle hit upon an inspired way to market its Contrex mineral water and the video from the event was among the most shared during October.

The idea was to display a row of exercise bikes on the stairs of an edifice somewhere in France. The bikes, it is soon discovered, power a 3D Projection Mapping display of a male stripper. To see if he go all the way people had to stomp the pedals and get some entertaining exercise.