TIC TAC: The Flashmob of 2012 - Fainting due to Bad Breath
This is certainly among one of the most funny and great Flash mobs in a long time. No dancing, no fights or drama just people fainting.
When a man asks a passer-by the way to the train station, he suddenly faints, as well as 50 people around him! Scary! The message: don’t walk around with bad breath. :-)
Besides the 50 people on the square, I love that a screen shows how the fainting continues around the city.
Credits go to Ogilvy & Mather, Paris.
Budweiser’s Super Bowl Ad in Canada - Taste of Stardom
While we all wait for the big Super Bowl XLVI tonight, I want to share this “Flash Fans” stunt by Budweiser, Canada.
In this cool Super Bowl Game day ad from Budweiser, some hockey players get a taste of stardom and a local game day they’ll never forget.
Even though, this ad is made for the Canadian viewers of the Super Bowl and not going to be broadcasted in US, the idea and effort might end up being one of my favorites during Super Bowl XLVI.
As you will see Budweiser tricked two mid-level amateur hockey teams to think they were filmed for an documentary, however suddenly right before the action is about to start in the half empty and dreary arena, the game is turned into an NFL-style blowout.
The result is an warm-hearted reaction and the spirit of the players is both contagious and truely uplifting:
La Mutuelle Générale: How to make a cool Flash mob in beautiful Paris
Today, I just shortly want to share this beautiful flash mob by the insurance company La Mutuelle Générale from France. I love the choreography and especially the location!
Many times the word flash mob has been used incorrectly - but this time the conditions are fulfilled; It is a large group of people, which suddenly gathers in a public place and performs an act after which everybody disperse.
Enjoy:
Flashmob La Mutuelle Générale sur le parvis de Notre Dame
My name is Christine Dissing, I have a master in Marketing Communications Management from CBS in Copenhagen and work for SBS Media in the TV sales department. I live with my one and only in Cph and among a lots of things I like to run, watch soccer and to read all kinds of books.
I have a strong interest in branding and marketing communications in general and have a passion for great advertisements and concepts. I love when somebody have found a way to deliver their message in a new, twisted and intelligent manner that utilize a media to its full potential - both new and traditional.
On this blog I will write about the advertisements that got my attention in some way or the other. Please feel free to comment and give feedback :o)