Just the other day, I wrote about how Peugeot and Tribu DDB from Panama have made a pretty cool integrated social campaign including the use of Pinterest.

Today, I will share another case with VW instead - again it’s all about pictures yet not as interactive. I have no idea if this was created due to the lack of budget to make an actual commercial or if VW and McCann Erickson, Istandbul just found it fun to be the first to create an Facebook album flipbook. :-)

No matter what it is creative to simply use 200 pictures and make the FlipDrive.

Tribu DDB, Panama were briefed to make a social strategy to Peugeot and ended up with a true cross social media campaign with the “Car Show”. I’m not impressed by the engagement effort and idea with hidden pieces of the picture, but sure find it well-integrated with Facebook, Twitter, Foursquare, Pinterest and of course Peugeot’s website…

Check out the case:

When I first saw the headline: “Charlie Sheen and Bavaria Beer Match up”, I was very surprised that anybody would choose the no. 1 crazy, provocative and insane character from Hollywood to endorse a brand.

However, with the twist of the NON alcohol and 0.00 procent I quickly changed my mind. I have no idear what Bavaria are communication in Dutch in the end of this commercial, but I actually think the link between Charlie, the brand and especially the drink works.

Charlie doesn’t play or feature to be anything else then the true Charlie Sheen and the man we all know and associate with drama, swearing and partying. He is just making money on poking fun at his own behavior and rehab - a typical Charlie Sheen thing to do.

More stories and videos will be uploaded and shared on Bavaria Facebook Page, where a tab is all about “Charlie Sheen is Reborn”

This “Cursor Meeting” must be the most simply idea to get people to interact - not only with the Milka brand but also connecting collectively.

The brand needed to demonstrate Milka’s purpose online: bringing people together. This seem pretty difficult since in a virtual space nobody is present physically. Only our cursors represent us and therefore somehow the brand and HPS Interactive, Budapest got the idea to use nothing but the cursors to express tenderness.

On the Milka Cursor Meeting campaign site people could play together live at the same time, on the same website by seeing each other’s cursors. They could follow an event-moderator to form symbols and words by moving their cursors.

The campaign has ended and there are no more “meetings” scheduled, but after watching the case beneath, you can still see some videos of the “meetings” hosted back in October 2011.

The “Got Milk” campaign have had an innumerable celebrities and Hollywoord stars as spokespersons for the The Milk Processor Education Program, a federal funded organization which promotes daily intake of calcium.

The print ads featuring a celeb with a milk mustache has become well -known all over the world and now Salma Hayek has been chosen to be the next bilingual celebrity since Sofia Vergara to join the campaign. The 45-year-old star are going to appear with and next to her daughter Valentina Paloma in three print ads and two TV ads throughtout 2012.

Besides focusing on milk the program also has jumpstarted a new campaign, The Breakfast Project. The interactive campaign with Facebook as the focal point of creating engagement, is dedicated to reaching all demographics about the importance of eating the first meal of the day and maintaining a balanced diet.

Here you can see the first TV spot and an interview with the new spokeswomen, who seems to fit perfectly with the campaign and communication and not least to be worth every penny: