Direct TV - The Extreme Cause and Effect

Direct TV and Grey, New York have made these exaggerated and hilarious TV ads, which show what happens when you make bad decisions.

The message, regardless of the sense of humour, is quiet clear - Get rid of cable and upgrade to DIRECTV and avoid awful things (such as having hundreds of stray animals, an eye patch or a troublesome daughter). Guess Direct TV truely believes that exaggeration enhances understanding:

Exaggeration or Downplaying? - Choose your Winner

I to am excited about the new Kia commercial; “One Epic Ride”, which is about to air during the Super Bowl XLV tomorrow. The ad to me communicates and shows that the Kia brand and this Optima model should be categorized and compared with high end cars. Still, I myself have a hard time changing my attitude towards and perception of the Kia Brand, but the effort does earn some credit.

Another car ad, which have caught me attention is VW with the “Black Beetle”. I find the message and the downplay from Volkswagen much more appealing and also humorous. The new Black Beetle might be just the car for me and I love, how the beetle illustrates how much fun I would have driving the new model..