Thus, I have written about Peugeot’s Social Strategy in Panama and about VW regarding the FlipDrive of Amarok, and of course I then also have to share this little Twitter stunt from Smart, BBDO and LEMURIA in Buenos Aries.

I have somehow totally unintended started a small series of posts concerning different automotive brands and their use of social platforms and thus although this case is now about a month old, it should be among the shared.

Smart, BBDO and LEMURIA Buenos Aries have capitalized on the brand characteristics of being small to make this fun and effective animation that turns the brand’s Argentinean Twitter feed into a stop-motion “commercial” made of 450-plus tweets.

You can see the final effect on the video below, but it’s actually even better to go to Smart Argentina’s Twitter page sign up and play around. Use the “J” key to scroll forward and “K” to shift into reverse, and watch an animated Smart car travelling around the city streets.

As illustrated, the QR code was designed to only work if the cup was full of Guinness, a lager or pilsner just wouldn’t do and show the QR. However, with Guinness you were able to scan the code and create activation. Drinkers could use the QR code to download exclusive content or broadcast social media messages via their cup.

Thanks to the utilization of the distinctive color of the beer, the campaign literally tied with the product and even consumption situation because you had to order the dark beer in order to participate. Order, engage, enjoy and share - now that’s great thinking..

This is certainly among one of the most funny and great Flash mobs in a long time. No dancing, no fights or drama just people fainting.

When a man asks a passer-by the way to the train station, he suddenly faints, as well as 50 people around him! Scary! The message: don’t walk around with bad breath. :-)

Besides the 50 people on the square, I love that a screen shows how the fainting continues around the city.

Credits go to Ogilvy & Mather, Paris.

Even if it’s real, I don’t know, if I would choose a smartphone just because it can be handled by an Elephant!? However, it sure hits with the cuteness factor and furthermore, yesterday I wrote about how HTC are launching a campaign with a student photographer, who jumps out a plane and shoots a model above the Phoenix desert! - another unrealistic scenario regarding the usability from the consumers’ perspective.

You might also question the authenticity, but Samsung and the agency Crispin Porter + Bogusky deny it’s fake and recently uploaded a short unedited follow up to prove otherwise - I won’t claim or conclude anthing, I’m entertained, but certainly still not convinced.

I don’t know why this cool stunt from LG hasn’t catched my attention before now!? However, I still have to share this - the sale and product claim from LG might be outdated (uploaded back in late December 2011) but the idea and simple execution is certainly worth checking out.

Credit goes to Y&R, Amsterdam - and that’s it, Don’t want to ruin the surprise :-)